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Chanel bags the biggest fans at the London Frieze
Chanel was still the label of choice at this year's art fair – proving, yet again, Karl Lagerfeld's uncanny ability to nail the zeitgeist • Frieze 2013: what they're wearing – in pictures
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It has to be Chanel at the Frieze. Photograph: Graeme Robertson for the Guardian
chanel Chanel 's spring/summer 2014 show earlier this month was an ode to art – with Karl Lagerfeld turning the Grand Palais into a Chanel-themed gallery, and putting replicas of art student favourites, including backpacks, on the catwalk. Judging by the population of London's art fair this week, he clearly knows his market. Composed of art collectors, gallerists and hangers-on, this is not a crowd shy of a designer label – especially when it's attached to a handbag. Chanel is still the label of choice – the majority of the handbags worn by attendees were quilted, chained and came with the unmistakable double C.chanel handbags for sale A Lagerfeld-Frieze love-in is not a new story, but it is neat that it's happening now. At the house for 30 years, he has an uncanny ability to nail the zeitgeist like a picture to the wall. Fashion 's preoccupation with art has been bubbling for a while, but Lagerfeld was the one to get explicit about it with this recent collection. That the market is already in place shows a savvy melding of concept and commerce that Lagerfeld could have patented by now.chanel outlet Of course, there are other labels making inroads to Lagerfeld's monopoly of the art world's arm candy. Céline's bi-coloured holdall was worn loud and proud on the crook of some smart elbows. (It attests to Phoebe Philo's influence that she has forced power players to wear their bags in the way that Paris Hilton did in 2005.) And Mulberry and Stella McCartney are still favourites with the boho end of the arty crowd.
Karl Lagerfeld for Chanel’s S/S 2014 show. Photograph: Benoît Tessier/Reuters
chanel outlet online By contrast, the clothes were much quieter. School uniform shades – navy, black, grey marl and forest green – appeared to be the colours of choice, perhaps in an effort not to clash with art work. This formula means Philo has gained ground here too. Chanel's clothes under Lagerfeld are beautiful but they're definitely a statement – see the cuissard boots with chains currently loved by the fashion pack or Beyoncé's pink tweed jacket she wore a few years ago. Céline's autumn collection is discreet and perfect for this market – perhaps no coincidence, since Philo is married to art dealer Max Wigram . One very chic woman we spoke to (presumably with a hefty bank balance) said she "only wore Céline" – and was decked out in coat, polo neck and wide slacks. The lesson? In the art world in 2013, if the bag's from Chanel, the clothes will more than likely be Céline.
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Posted by
Lauren Cochrane
Thursday 17 October 2013
17.40 BST

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chanel bags for sale Chanel bags the biggest fans at the London Frieze
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at 17.40 BST on Thursday 17 October 2013 .
It was last modified at 11.28 BST on Friday 18 October 2013 .
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